Innovation in Luxury Fashion Family Business: Processes and Products Innovation as a Means of Growth
Elisa Giacosa
A large number of family businesses operate in the luxury fashion sector which shows their importance as a source of growth, development and social and economic stability. This book analyses how a strategy of innovation in terms of products and processes can offer a competitive advantage to family businesses operating in the luxury fashion sector.
سال:
2014
ناشر کتب:
Palgrave Pivot
زبان:
english
صفحات:
195
ISBN 10:
1349505269
ISBN 13:
9781349505265
فائل:
PDF, 3.16 MB
IPFS:
,
english, 2014
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